PM ADVISORY:

The Social Project Team: Using Social Collaboration & Networking to Enhance Project Success

By Dr. Karen McGraw
Founder & CEO
Cognitive Technologies

Introduction

Your project teams are already using collaborative and social networking tools, whether your organization embraces them or not.  They’re using these tools to build relationships, share information, and collaborate. This presents a great opportunity for improved project success. While many corporations struggle to find ways to live with the social/business networking and collaboration trend, project teams can thrive on it. 

While many collaboration and networking tools exist, there are three that merit strong consideration by project teams: Microsoft® SharePoint®, Facebook, and LinkedIn®. These tools can help create an environment conducive to informal learning, team collaboration, and information access and decision making. But these benefits won’t happen organically. It’s up to project managers to take these collaboration and social networking tools and mold them into a powerful project management function.

Informal Learning

Informal learning (which takes place outside of a classroom) represents approximately 75 percent of actual corporate learning and training. The most valuable learning often takes place serendipitously, by random chance…

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About the Author Dr. Karen McGraw Author Dr. Karen McGraw is the founder and Chief Executive Officer of Cognitive Technologies. Dr. McGraw has extensive experience in technology-based performance improvement solutions ranging from the design and implementation of computer-based learning and learning management systems, to expert systems, performance support systems, intelligent interfaces, and knowledge management systems. Dr. McGraw is a co-developer of the Performance DNA toolkit for analyzing human performance to diagnose improvement opportunities. To learn more about Cognitive Technologies, visit www.cognitive-technologies.com and to reach Dr. McGraw directly, contact her at kmcgraw@cogtechinc.com.