Interview with Brigitte Schaden

Editor’s note: Brigitte Schaden was elected president of IPMA by the IPMA Council of Delegates in 2008, the first woman elected IPMA president in the organization’s 40+ year history. Her term is for 2009 – 2010, after which she will become the Chair of the IPMA Executive Board. We are happy to offer this exclusive interview with Brigitte Schaden.

PM World Today (PMWT): Congratulations again on assuming the leadership of IPMA this year. Now that you have been the IPMA President for 8 months, and IPMA’s first woman president, perhaps you might answer a few questions about the organization and your personal story. What were your main personal objectives for the organization when you assumed the Presidency in January?

Brigitte Schaden: My main objectives are to increase IPMA's visibility, the marketing brand, to increase membership, to improve the internal procedures and to strengthen the influence in the main parts of the world.

PMWT: What were the biggest challenges facing IPMA, and you as President, this year?

Schaden: We are growing so fast, that it is really a challenge to maintain good governance. We have to develop our services with the same speed.

PMWT: What are your goals for your presidency, both for 2009 and 2010?

Schaden: Everything what I just mentioned, but maybe to make it more clear, I am looking for alliances, new members in strategic important areas, new services and everything together will promote our brand.

To read entire interview (click here)


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